New Posting - Vancouver Airport Authority

The Vancouver Airport Authority has an opportunity for a permanent full-time Manager, Marketing.  Reporting to the Director, Marketing & Communications, the successful candidate is a dynamic, creative, relationship-builder who will be a pivotal member of the Airport Authority’s Marketing & Communications Team, promoting the retention and growth of air services at YVR, in addition to leading a broader approach to destination marketing.  Success will be found in developing strong partnerships with airlines; local, national and international tourism organizations; and business communities.
 

Key responsibilities include:

• Developing and executing an integrated marketing strategy in line with the corporate strategic plan concentrating on:
  • Leveraging marketing opportunities with air carriers,
  • Connecting business partners with the tourism industry and
  • Creatively positioning YVR as a unique and strategically situated airport and destination
• Working closely with the Air Service Development Team, supporting airline marketing efforts once the service has been secured and creatively addressing underperforming service
• Developing and implementing a tactical marketing plan to promote YVR in an innovative fashion including, but not limited to sales calls, trade shows, unique joint marketing campaigns and advertising
• Directing and assisting the activities of representatives in other locations
• Through partners and agencies, leveraging resources in a manner that will produce results and achieve objectives

Key qualifications include:

• Undergraduate degree, plus at least five years’ aviation, travel trade and/or tourism experience, preferably in sales and/or marketing
• Comprehensive understanding of the airline industry
• Superior presentation and communication skills including the ability to prepare and deliver high quality sales presentations
• Existing network of relationships in tourism and aviation
• Creativity and motivation
• Demonstrated ability to work collaboratively with a team of high-performing peers
• Strong marketing expertise with a keen understanding of traditional and social media
• Proven ability to work independently, while meeting deadlines and performance targets
• Reputation for being highly organized with the ability to development and implement comprehensive marketing plans with a variety of industry partners
• Highly skilled in using various software applications including MS Excel, Word and PowerPoint

This position is open to Airport Authority employees and external candidates.  Previous job performance will be taken into consideration for all internal candidates that apply for this position.

As part of our recruitment process, short-listed candidates will be required to take part in a management assessment process.

We are committed to employment equity and welcome applications from everyone, including women, aboriginal peoples, persons with disabilities and members of visible minorities.

Application deadline: August 10, 2014