New Posting - Vancouver Airport Authority

Manager, Marketing – Marketing & Communications Department
Permanent Full-Time

The Vancouver Airport Authority has an opportunity for a permanent full-time Manager, Marketing. Reporting to the Director, Marketing & Communications, the successful candidate is a dynamic, creative, relationshipbuilder who will be a pivotal member of the Airport Authority’s Marketing & Communications Team, promoting the retention and growth of air services at YVR, in addition to leading a broader team approach to
destination marketing. Success will be found in developing strong partnerships with airlines; local, national and international tourism organizations; government trade agencies; travel partners; industry associations and business communities.



Vancouver Airport Authority is a community-based, not-for-profit organization that manages Vancouver International Airport (YVR). Canada's second busiest airport, YVR is rated the #1 airport in North America for the sixth consecutive year. 

Poised to see a record 20 million passengers in 2015, YVR is a vibrant organization
with strong visionary leadership and a penchant for industry leading innovation. As one of BC’s top employers for the eighth year in a row, the Vancouver Airport Authority is committed to creating an airport that British Columbia can be proud of: a premier global gateway, local economic generator and community contributor.

Key responsibilities include:
 Developing and executing the tactical plan to lead marketing and partnership elements of the Integrated

Marketing Strategy in line with the corporate strategic plan concentrating on:
o Leveraging marketing opportunities with air carriers
o Connecting business partners with the tourism industry
o Creatively positioning YVR as a unique and strategically situated airport and destination
 Working closely with the Air Service Development Team, supporting airline marketing efforts once the service has been secured and creatively addressing underperforming service
 Marketing YVR in an innovative fashion including, but not limited to sales calls, trade shows, unique joint marketing trade and consumer campaigns and advertising
 Develop and maintain key relationships with tourism organizations, trade and business organizations, and government agencies to develop a Team YVR approach to supporting air service development
 Directing and assisting the activities of representatives in other locations
 Through partners and agencies, leveraging resources in a manner that will produce results and achieve objectives

Key qualifications include:
 Undergraduate degree, plus at least five years’ aviation, travel trade and/or tourism experience, preferably in sales and/or marketing
 Comprehensive understanding of the airline industry  Superior presentation and communication skills including the ability to prepare and deliver high quality sales presentations
 Existing network of relationships in tourism and aviation
 Creativity and motivation
 Demonstrated ability to work collaboratively with a team of high-performing peers
 Strong marketing expertise with a keen understanding of traditional and social media
 Proven ability to work independently, while meeting deadlines and performance targets
 Reputation for being highly organized with the ability to develop and implement comprehensive marketing plans with a variety of industry partners
 Highly skilled in using various software applications including MS Excel, Word and PowerPoint and experience with database

This position is open to Airport Authority employees and external candidates. Previous job performance will be taken into consideration for all internal candidates that apply for this position. As part of our recruitment process, short-listed candidates will be required to take part in a management assessment process.

We are committed to employment equity and welcome applications from everyone, including women, aboriginal peoples, persons with disabilities and members of visible minorities.
Reference no.: 15-50
To apply: Visit http://www.yvr.ca > Careers > Current Opportunities